So you finally figured out how to get those visitors to your site, huh? Well, partner, it’s not over. Now you’ve got to keep them there, while also bringing in new people, if you hope for your blog to be effective.
How? I knew you’d ask that…
1. Pay closer attention to your audience than you do to your search engine rankings.
Who knows what way the wind will blow in years to come. You may be able to do without traffic from Google one day – just like you’re probably doing without traffic from Hotbot right now.
However, you’ll never be able to do without your clients and prospects. If you could you wouldn’t be in business, would you?
So pay attention to what your audience wants to hear. If you configure your blog correctly in the first place, you won’t have to worry about a good ranking so…
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